category: SMS Marketing
I'm wanting to run a direct marketing campaign using SMS - is there anything i should know?
Absolutely. It is important that your campaign targets recipients who have expressly given their consent to receive messages from you. You must also provide them with a simple and free method of opting out from further messaging. If you are unsure about the legality of your campaign - DON'T send it -- Please talk to us (0870 7449227) - we can offer advice and consultancy regarding getting your campaigns on the right side of the law.
Misleading or badly targeted campaigns are also a waste of money - they will create a bad feeling with the recipients.
More help available from technicians via our online support system.
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